appealing to a younger crowd. >> michael jackson, beyonce, they've never put themselves out there as the positive dream, that you can do it if you try, there's no need to cheat, wholesome attitude and mentality that taylor swift projects. >> reporter: swift may be under fire, but she remains widely popular, giving new meaning to the name "pop princess." ♪ >> reporter: for "today," nbc news, los angeles. >>> up next, speaking of singers, we'll take a look at -- or listen actually, why so many people, even the professionals, have such a tough time with our anthem. we're just looking, right? of course. this is the leo diamond. [ woman ] wow. [ man ] it's the first diamond ever independently certified to be visibly brighter. it's perfect. it even fits. that's because... ♪ ...i already had it sized. will you marry me? [ female announcer ] the visibly brighter leo diamond, hand-crafted by the master diamond artisans at leo schachter. at kay, the number-one jewelry store in america. yes. ♪ every kiss begins with kay i love the fact that quicken loans provides va loans. quicken loans u